Private investment opportunity · UK care sector

Backing the North East's next care home platform

Union Care Consult is raising funds to acquire an established, trading care home business in the Northeast of England — led by a sector professional with 13 years' hands-on care experience.

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01 The opportunity

Why this opportunity

The UK care sector sits at the intersection of rising demand and constrained supply. The over-85 population is set to more than double nationally by 2050, while bed and home-care capacity have grown only marginally over the past decade. 2025 saw over £12bn in UK healthcare real estate transactions — a record — yet the market remains fragmented at the local level, leaving room for well-run regional operators to be acquired, professionalised, and positioned for future consolidation.

We are targeting an established, trading business — not a start-up — which brings an existing CQC registration, client base, staff team and revenue from day one, removing the ramp-up risk of building from scratch.

UK care home market: ~£27bn
UK domiciliary care market: ~£6.7bnGrowing ~6.8% p.a.
Projected bed shortfall by end-2026: ~40,000Rising toward 200,000 by 2050
Typical stabilised care-home yields: 6–10%

02 Why Sunderland & the North East

A fast-ageing, under-supplied, lower-cost market

Ageing population: 20.8% of Sunderland's 274,000 residents are already 65+, projected to reach 24% by 2031; the over-80 cohort grew 17% between 2011 and 2021.
Home-care supply gap: The North East has the lowest concentration of home-care services of any English region — 69 per 100,000 over-65s against an England average of 116.
Discharge pressure: The region has the highest share of delayed hospital discharges awaiting home-based care of anywhere in England, a direct driver of demand for domiciliary capacity.
Commissioning relationships: City Councils in the region contracts with multiple care homes regionwide, offering a workable route to steady local-authority-funded occupancy alongside private pay.

03 Investment thesis

Why this deal

Acquiring a trading, cash-generative business removes start-up and registration risk — CQC rating, contracts, staff and referral relationships transfer with the business.
Structural undersupply of domiciliary care in the North East gives room to grow organically post-acquisition.
Sunderland's demographic tailwind is moving faster than the national average.
Locally resident, financially literate operational leadership with 13 years' sector experience materially reduces execution risk through the ownership transition.
Scale consolidators have shown sustained appetite to acquire regional operators once a credible, well-rated platform is established — a realistic exit route once the business has been grown and professionalised.

04 About the entrepreneur

Led by Victor Bayem, RN, BNsc, MNsc

Victor Bayem is a Registered Nurse with career that span over a decade, most of which are in the care home management sector. Victor has since served as care home Deputy Manager, overseeing operations, staffing, safeguarding, compliance, finances, occupancy, resident outcomes and actively involved in marketing for the company.

Victor also founded Union Care Consult, a healthcare staffing agency recruiting and managing care staff, now transitioning into domiciliary care and progressing through CQC registration. This combination of hands-on operational management, financial oversight, and existing local relationships across commissioners, staff and referral routes is the core execution advantage behind this opportunity — intended to substantially de-risk the transition from vendor to new ownership.

Full CV and references available on request.

05 Key risks & mitigants

Key risks and mitigants

Identified risks and the mitigating approach
Risk	Mitigant
Workforce shortages and wage inflation	North East vacancy rates are below the England average; local recruitment focus and pay-parity with commissioned rates reduce reliance on agency staff.
Local-authority fee pressure	Blended private-pay / local-authority revenue mix and domiciliary focus reduce single-payer dependence.
Regulatory risk (CQC ratings, inspections)	Targets screened for Good or Outstanding CQC ratings prior to purchase; compliance built into the operating model from day one.
Deprivation profile limiting private-pay ceiling	Domiciliary-first strategy carries lower fixed-asset intensity; the wider 20-mile catchment includes higher private-pay areas such as Durham, Gateshead and the Newcastle suburbs.

07 Enquiry

Interested in the opportunity?

Tell us a little about yourself and we will send the investment summary. Enquiries are reviewed individually; the full diligence pack follows a short conversation.